Today, World Animal Protection, a global animal-welfare organization with offices in 14 countries released a global report which investigates the welfare standards of chickens raised for meat being sold and consumed at some of the world’s biggest fast-food chains such as KFC, McDonald’s, and Burger King.
“The pecking order 2020” ranks how fast food restaurants are performing on their commitment, ambition, and transparency regarding the welfare of chickens in their global supply chains, revealing some alarming findings. Many companies’ welfare standards are “poor” or “very poor”, meaning consumers may be unwittingly buying meat from chickens that are subject to unnecessary suffering and cruelty.
Most of the birds being served at these restaurants live in cramped and barren environments with no sunlight, and many will suffer from lameness and skin lesions. Moreover, most companies are not showing any intention to improve their standards. Companies are assessed via publicly available information in three areas:
Alesia Soltanpanah, Executive Director at World Animal Protection US says:
“More than 500,000 people from ten countries signed our petition calling on KFC to give chickens a life worth living, so it’s a shame that KFC has only introduced commitments in six European countries. There is no good reason to limit animal welfare improvements geographically — chickens raised for meat in the US suffer just as much as birds in Europe. We urge KFC, Starbucks, Subway and all other fast-food chains to expand their circles of compassion and adopt the Better Chicken Commitment in all the countries in which they operate.
Billions of birds never get the chance to see sunlight or to grow at a healthy rate or behave naturally. Instead, their lives are full of pain, fear, and stress. There is no excuse — these iconic companies have the power to put an end to this suffering.
Consumers are becoming increasingly concerned about animal welfare, and while companies such as Burger King and Subway are getting positive headlines for their plant-based options, the chicken farms that supply fast food are still creating much suffering. We will continue to speak up for chickens to put pressure on companies to make real and meaningful change. “
World Animal Protection is calling on these global companies to lead and ensure that any chickens that are being served at their restaurants are guaranteed a life worth living. The companies assessed in “The pecking order” have an enormous opportunity at their hands and could use their power to improve the lives of hundreds of millions of animals.
To find out more, visit: www.worldanimalprotection.us